Snigdha Nandan

Global Marketing Leader | Executive Director & Head of Digital Marketing - Standard Chartered, Mastercard

Branding, Marketing and Communication | Digital Marketing, Branding and Advertising, Business

Snigdha Nandan

Biography

Snigdha Nandan is a global marketing leader with 16+ years of experience driving digital transformation, brand growth, and full-funnel marketing impact across top organizations including Standard Chartered, Mastercard, PayPal, Levi Strauss, Adobe, and Infosys. As Executive Director & Global Head of Digital Marketing (Wealth & Retail Banking) at Standard Chartered, she leads digital strategy, marketing transformation, and effectiveness across international markets.

Snigdha has built and scaled multi-country marketing portfolios across Southeast Asia, India, Japan, Greater China, Australia, Latin America, Africa, and Eastern Europe. Her expertise spans marketing strategy, digital marketing, AI/ML applications, Web 3.0 initiatives, CRM, product marketing, funnel optimization, and B2B/B2C growth programs.

A recognized growth driver, she has delivered high-impact campaigns in travel, sports, gaming, and payments, including Mastercard’s ICC Cricket World Cup programs. Passionate about social impact, she actively supports women in business and education for underprivileged children.